Noble Biomaterials Draws a Crowd With its Lunch & Learn Series at 2015 Outdoor Retailer Summer Market

Noble Biomaterial engaged with media and product designers attending the 2015 Outdoor Retailer Summer Market during its interactive Lunch & Learn Series, which spotlighted its new XT2® and Circuitex™ technologies. The first Lunch & Learn session was presented by Lee Stapleton, director of training and education at Sensory Spectrum. She gave an informative and entertaining presentation on the science of odor highlighting Noble’s XT2® ‘Play More. Stink Less’ attributes. Joel Furey, Noble Biomaterials Chief Commercial Officer, presented an overview of the exploding wearable tech market followed by an introduction of Circuitex™, a technology which enables electronic integration and protection in the products people wear and the way they already wear them. Guests received the opportunity to view and test the many products on display. A review of Noble’s Lunch and Learn Series can be found here:...

lululemon Introduces No-Stink ‘Run For Days’ Collection

Featuring Silverescent® Technology, Powered by X-STATIC® Just in time for spring-weather training, lululemon debuts a new stink-free collection for women called Run for Days. According to lulu, the Run for Days pieces are designed with special anti-stink technology so they can be worn multiple times before washing – legitimately removing “laundry pile” from our list of workout excuses. The Run for Days series includes a bra, short, tank, crop and short sleeve shirt, all made with Silverescent® technology, powered by X-STATIC®, to inhibit the growth of odor-causing bacteria. We’re looking forward to giving them a try! How about...